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Pace David Bowie, and in the light of the hagiography building in some quarters around the late Steve Jobs, one wonders who are the real enduring, beyond "just for one day" heroes, ancient and modern?
A good candidate from my childhood is Alexander the Great, from the moment I first shed a tear when reading in a Ladybird history book (a constant companion, and part of a set which I preserve with fondness and gratitude to this day) about Alexander dying (at just 33, thereby giving him a special bond with Jesus in my young mind) "far from his homeland". As a long-standing, albeit non-heroic exile from my own homeland, this still resonates...
You can't build a reputation on what you are going to do - Henry Ford (1863-1947)
Work for your reputation and your reputation will work for you - Balzac
We do not carry a good name into a strange country - African tribe Jabo
The way to gain a good reputation is to endeavour to be what you desire to appear - Socrates
Leave a good name behind in case you return - African tribe Gogo
Have regard for your name for it will remain for you longer than a great store of gold - The Apocryphia, Ecclesiasticus 41:12
Be strong! It matters not how deep entrenched the wrong How hard the battle goes, the day how long Faint not--fight on! Tomorrow comes the song -Maltbie D. Babcock